Archive for the 'Other PPCs' Category
Lycos has re-launched their PPC program with many new features. Their new PPC back-end provider is MyGeek. The new feature set contains items that have traditionally been part of a CPM program. After looking through their documents and options, I decided to re-launch a Lycos campaign and add it to my conversion test. Then the trials began… Continue Reading »
Lycos Relaunches PPC Program Powered by MyGeek
Kanoodle started as a middle of the road pay per click search engine. They had a lot of small distribution partners, and no major partner. While they had a nice traffic stream, they did suffer from some poor conversion rates.
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Kanoodle Review
ePilot is a second tier search engine that will rival FindWhat and Kanoodle for which one ascends to the first tear results first.
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ePilot Review
FindWhat is one of the few publicly traded pay per click search engines. When they came on the scene, they were a must use source of advertising. They slowly fell in rank until recently when they took a different approach.
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FindWhat Review
Enhance has many features for a second tier pay per click search engine. There are opportunities for adding logos to ads, and banner advertising.
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Enhanace (formerly Ah-ha) Review
- links for 2008-05-16 (1)
- Unknown: put up an exciting article this morning on eWhisper.net. Below is a small sample: Shopping for a Viral Video...
- Primer: How to host your own online applications for non-techies (1)
- Keith Casey: Former dotproject contributor here. If you’re serious about a PM tool, you should check out...
- You Host Provider can Paralyze your Website. Your Registrar can put you Out of Business. (3)
- Primer: How to host your own online applications for non-techies: Please note that you should use a different host...
- Google AdWords Quality Score Factors Demystified (24)
- Unknown: know what a Quality Score
- Google AdWords Case Study - Improving Landing Page Quality (17)
- Post-Launch PPC Process and Optimizations: PPC agenda: 1) Improving landing page quality. 2) Brainstorm session to...





