Archive for the 'API' Category
AdWords API Changes:
We will add the following field to the KeywordEstimate object:
- clicksPerDay – (float) The estimated number of clicks generated per day for a keyword in a given ad group
Similarly, we will remove the following fields from the KeywordEstimate object:
- impressions – The estimated number of impressions for a given keyword
- ctr – The estimated click-through-rate for a given keyword.
- notShownPerDay – The estimated number of times that the ad would not be shown, despite a keyword match
From AdWords API Blog.
The login changes at Google are sure to cause quite a bit of havic with those using MCCs, shared advertiser logins, and the API dev teams.The Google API blog listed off some ‘best practices’:
Best Practices – Updating shared AdWords logins
Be sure to select “No. I might manage this AdWords account with others” during the first step of the update process
Create a new username and password that is different from the current AdWords username and password
Please advise your client to go through this same process (separate from you), and advise them to:
Choose a *different* username/password than you have
Avoid using their personal email address as their Google Account, but rather use their business or another professional email account as their login
Update your API headers as soon as possible to ensure that future API requests use your new Google Accounts login
Note: if you are accessing a client’s account via a My Client Center (MCC) account, be sure to also request that your client provide you with their new username so you can update your API headers accordingly.
Complete this update as soon as possible. While all AdWords users will not be required to update their account(s) for the next few months, we strongly suggest that you complete the process in early November, especially with the busy holiday season ahead of us.
Entire article. If you use the API, make sure to forward the article to your dev team.
The Yahoo Developer network has posted some more information on how to make the Y dev network work with subscription search.
Post here
Yahoo subscription search announcement.
Web search documentation.
- links for 2008-05-16 (1)
- Unknown: put up an exciting article this morning on eWhisper.net. Below is a small sample: Shopping for a Viral Video...
- Primer: How to host your own online applications for non-techies (1)
- Keith Casey: Former dotproject contributor here. If you’re serious about a PM tool, you should check out...
- You Host Provider can Paralyze your Website. Your Registrar can put you Out of Business. (3)
- Primer: How to host your own online applications for non-techies: Please note that you should use a different host...
- Google AdWords Quality Score Factors Demystified (24)
- Unknown: know what a Quality Score
- Google AdWords Case Study - Improving Landing Page Quality (17)
- Post-Launch PPC Process and Optimizations: PPC agenda: 1) Improving landing page quality. 2) Brainstorm session to...





