What’s New with Google

Posted: March 2, 2007

New Content Partners

Google is always working to add new quality content partners to their network. They just announced the addition of three new content partners that are available for Site Targeting.

WSJ.com
MarketWatch.com
extratv.warnerbros.com

MySpace.com Inventory

MySpace.com has an estimated 130 million unique visitors a month, and over one billion page-views per month. With 100% of text-based ads on MySpace search pages and approximately 20% of ads on MySpace content pages being served by Google, MySpace premium inventory is available to all AdWords advertisers.

New demo vidoes for AdWords are now available. They are segmented into five categories:

Auto
Business Services
Entertainment
Retail
Small Businesses

https://adwords.google.com/select/afc/ads/videoadsdemo.html

Google Professional Services Program Nearing Two Years of Age

If you were one of the first GAPs, then it’s time to take the test again. In your account login, you’ll see a message telling you of the expiration date 90 in advance of the certification expiring.

Pausing Keywords & Ads

One has the ability to pause keywords, ads, or sites.

AdWords Editor V3 Released

The latest version of the editor was released which has several new features.

Google Docs & Spreadsheets has tour and supports 12 new languages

French, Italian, German, Spanish, English (UK), Chinese (simplified and traditional), Korean, Russian, Turkish, Polish and Brazilian Portuguese have been added as supported languages for Docs & Spreadsheets.

There is also a nice tour available.

Quality Score is now Viewable

Google has launched customized columns. One of the new columns is quality score. Here’s a walkthrough of how to view your quality score.

In addition, there was a quality score change which will help established advertisers add new words for which there isn’t a search history and still receive acceptible minimum bids to try out these keywords.

Google launches Retail Training Center

There is a nice trainingcenter for retail businesses. Full list of training centers available here.

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