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	<title>Comments on: Top 10 Reasons PPC is better than SEO</title>
	<atom:link href="http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/</link>
	<description>Providing Internet marketing training, consulting, and education for your business</description>
	<pubDate>Fri, 22 Aug 2008 05:00:59 +0000</pubDate>
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		<title>By: The Link Baiting Playbook: Hooks Revisited - Stuntdubl - Search Engine Marketing Consultant</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-4151</link>
		<dc:creator>The Link Baiting Playbook: Hooks Revisited - Stuntdubl - Search Engine Marketing Consultant</dc:creator>
		<pubDate>Sat, 13 Jan 2007 01:33:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-4151</guid>
		<description>[...] Top 10 reasons PPC is better than SEO vs. Top 11 reasons SEO is better than PPC [...]</description>
		<content:encoded><![CDATA[<p>[...] Top 10 reasons PPC is better than SEO vs. Top 11 reasons SEO is better than PPC [...]</p>
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		<title>By: The Lame PPC and SEO Debate &#187; Online Marketing Blog</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-4015</link>
		<dc:creator>The Lame PPC and SEO Debate &#187; Online Marketing Blog</dc:creator>
		<pubDate>Tue, 19 Dec 2006 16:05:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-4015</guid>
		<description>[...] You don&#8217;t have to look far to find commentary about PPC vs SEO, some good humor and lively debate. [...]</description>
		<content:encoded><![CDATA[<p>[...] You don&#8217;t have to look far to find commentary about PPC vs SEO, some good humor and lively debate. [...]</p>
]]></content:encoded>
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		<title>By: PayPerClickIQ</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2550</link>
		<dc:creator>PayPerClickIQ</dc:creator>
		<pubDate>Sun, 20 Aug 2006 19:10:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2550</guid>
		<description>&lt;strong&gt;Creating Unique Landing Pages for PPC and SEO...&lt;/strong&gt;

When reading through Brad Geddes post about PPC vs SEO I thought I would write about the differences that I have used that have been successful for me.Obviously for SEO there are a million blogs that talk about SEO and......</description>
		<content:encoded><![CDATA[<p><strong>Creating Unique Landing Pages for PPC and SEO&#8230;</strong></p>
<p>When reading through Brad Geddes post about PPC vs SEO I thought I would write about the differences that I have used that have been successful for me.Obviously for SEO there are a million blogs that talk about SEO and&#8230;&#8230;</p>
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		<title>By: Brandon Hopkins</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2548</link>
		<dc:creator>Brandon Hopkins</dc:creator>
		<pubDate>Sun, 20 Aug 2006 18:27:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2548</guid>
		<description>The benefits are endless.  The only downside is the fact that you do pay considerably more in the long run.  I have a site ranked #1 for a large term that I used to pay between $400-800 a month to rank well and now I get twice as much traffic for about $200 a month (link development).  I still agree that PPC is better than SEO in the long and short run.</description>
		<content:encoded><![CDATA[<p>The benefits are endless.  The only downside is the fact that you do pay considerably more in the long run.  I have a site ranked #1 for a large term that I used to pay between $400-800 a month to rank well and now I get twice as much traffic for about $200 a month (link development).  I still agree that PPC is better than SEO in the long and short run.</p>
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		<title>By: twodotfive</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2531</link>
		<dc:creator>twodotfive</dc:creator>
		<pubDate>Sat, 19 Aug 2006 18:01:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2531</guid>
		<description>&lt;strong&gt;Top 6 Reasons why PPC is Better if Used With SEO...&lt;/strong&gt;

...</description>
		<content:encoded><![CDATA[<p><strong>Top 6 Reasons why PPC is Better if Used With SEO&#8230;</strong></p>
<p>&#8230;</p>
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		<title>By: Brad Geddes aka eWhisper</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2527</link>
		<dc:creator>Brad Geddes aka eWhisper</dc:creator>
		<pubDate>Sat, 19 Aug 2006 14:27:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2527</guid>
		<description>Darren -

That's a great point, should have made the list. Especially with Y Panama launching a forecasting tool; it will be easier to forecast just via APIs.</description>
		<content:encoded><![CDATA[<p>Darren -</p>
<p>That&#8217;s a great point, should have made the list. Especially with Y Panama launching a forecasting tool; it will be easier to forecast just via APIs.</p>
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		<title>By: Brad Geddes aka eWhisper</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2526</link>
		<dc:creator>Brad Geddes aka eWhisper</dc:creator>
		<pubDate>Sat, 19 Aug 2006 14:25:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2526</guid>
		<description>Regarding points 1 &#038; 2 -- most people don't fear the PPC dance. I looked through over 500 accounts under management and not a single one was touched by the quality score update.

However, they were all for legit businesses.

I did see some accounts which were hit hard, hence the AdWords Case Study writeup: http://www.bgtheory.com/blog/google-adwords-case-study-improving-landing-page-quality/ which targeted a lead gen site.</description>
		<content:encoded><![CDATA[<p>Regarding points 1 &#038; 2 &#8212; most people don&#8217;t fear the PPC dance. I looked through over 500 accounts under management and not a single one was touched by the quality score update.</p>
<p>However, they were all for legit businesses.</p>
<p>I did see some accounts which were hit hard, hence the AdWords Case Study writeup: <a href="http://www.bgtheory.com/blog/google-adwords-case-study-improving-landing-page-quality/"  rel="nofollow">http://www.bgtheory.com/blog/google-adwords-case-study-improving-landing-page-quality/</a> which targeted a lead gen site.</p>
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		<title>By: Brad Geddes aka eWhisper</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2525</link>
		<dc:creator>Brad Geddes aka eWhisper</dc:creator>
		<pubDate>Sat, 19 Aug 2006 14:21:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2525</guid>
		<description>Regarding the Fridge - what's required to receive one is this:

Single account: 1 million clicks
MCC: 3 million clicks</description>
		<content:encoded><![CDATA[<p>Regarding the Fridge - what&#8217;s required to receive one is this:</p>
<p>Single account: 1 million clicks<br />
MCC: 3 million clicks</p>
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		<title>By: Top 10 Ways One Pays For Free Traffic (i.e. SEO) &#187; bgtheory.com</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2510</link>
		<dc:creator>Top 10 Ways One Pays For Free Traffic (i.e. SEO) &#187; bgtheory.com</dc:creator>
		<pubDate>Fri, 18 Aug 2006 17:35:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2510</guid>
		<description>[...] This was originally going to be a follow up to &#8216;Top 10 Ways PPC is Better Than SEO&#8216; with my own post on how SEO is better than PPC; however, Todd beat me to it with his &#8216;Top 11 Reasons SEO is Better Than PPC&#8216;. Therefore, let&#8217;s shift the focus to how one pays for SEO. [...]</description>
		<content:encoded><![CDATA[<p>[...] This was originally going to be a follow up to &#8216;Top 10 Ways PPC is Better Than SEO&#8216; with my own post on how SEO is better than PPC; however, Todd beat me to it with his &#8216;Top 11 Reasons SEO is Better Than PPC&#8216;. Therefore, let&#8217;s shift the focus to how one pays for SEO. [...]</p>
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		<title>By: darren</title>
		<link>http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2509</link>
		<dc:creator>darren</dc:creator>
		<pubDate>Fri, 18 Aug 2006 17:32:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.bgtheory.com/blog/top-10-reasons-ppc-is-better-than-seo/#comment-2509</guid>
		<description>nice list Brad, and especially #10. I never got a google fridge from Cutts and co.

How about easier to forecast? For large-ish companies this can be really important. Forecasting SEO changes and the extent of gain from SEO projects tends to be quite a bit more difficult than PPC.</description>
		<content:encoded><![CDATA[<p>nice list Brad, and especially #10. I never got a google fridge from Cutts and co.</p>
<p>How about easier to forecast? For large-ish companies this can be really important. Forecasting SEO changes and the extent of gain from SEO projects tends to be quite a bit more difficult than PPC.</p>
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