Comments on: The 8 Most Common Search Advertising Goals http://www.bgtheory.com/blog/the-8-most-common-search-advertising-goals/ Providing Internet marketing training, consulting, and education for your business Fri, 22 Aug 2008 03:07:31 +0000 http://wordpress.org/?v=2.6 By: Search Engine Land: News About Search Engines & Search Marketing http://www.bgtheory.com/blog/the-8-most-common-search-advertising-goals/#comment-75131 Search Engine Land: News About Search Engines & Search Marketing Mon, 04 Feb 2008 13:15:07 +0000 http://www.bgtheory.com/blog/the-8-most-common-search-advertising-goals/#comment-75131 <strong>Use Lifetime Visitor Values To Raise Bids While Increasing Profits...</strong> It's easy to set PPC bids based upon a direct response ROI. Using this simple metric makes it simple to base every keyword bid on its profit and conversion rate. However, are those bids accurately reflecting the entire revenue your PPC account genera... Use Lifetime Visitor Values To Raise Bids While Increasing Profits…

It’s easy to set PPC bids based upon a direct response ROI. Using this simple metric makes it simple to base every keyword bid on its profit and conversion rate. However, are those bids accurately reflecting the entire revenue your PPC account genera…

]]> By: Search Engine Land: News About Search Engines & Search Marketing http://www.bgtheory.com/blog/the-8-most-common-search-advertising-goals/#comment-64125 Search Engine Land: News About Search Engines & Search Marketing Tue, 08 Jan 2008 17:48:07 +0000 http://www.bgtheory.com/blog/the-8-most-common-search-advertising-goals/#comment-64125 <strong>New Year's Resolutions For Your PPC Campaigns...</strong> At the beginning of every year, many people take stock of the last year, their accomplishments, and plan for the upcoming year. PPC campaigns also have a life of their own. From creation to optimization to reaching your goals to more optimization; PPC... New Year’s Resolutions For Your PPC Campaigns…

At the beginning of every year, many people take stock of the last year, their accomplishments, and plan for the upcoming year. PPC campaigns also have a life of their own. From creation to optimization to reaching your goals to more optimization; PPC…

]]> By: Search Engine Land: News About Search Engines & Search Marketing http://www.bgtheory.com/blog/the-8-most-common-search-advertising-goals/#comment-29550 Search Engine Land: News About Search Engines & Search Marketing Thu, 16 Aug 2007 20:00:06 +0000 http://www.bgtheory.com/blog/the-8-most-common-search-advertising-goals/#comment-29550 <strong>SearchCap: The Day In Search, August 16, 2007...</strong> Below is what happened in search today, as reported on Search Engine Land and from other places across the web....... SearchCap: The Day In Search, August 16, 2007…

Below is what happened in search today, as reported on Search Engine Land and from other places across the web…….

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