AdWords Seminars Coming to Las Vegas

Posted: April 20, 2007


When:
Las Vegas, NV - Thursday May 24th, 2007

Where:
The Westin Casuarina Las Vegas Hotel, Casino & Spa
160 East Flamingo Road
Las Vegas, Nevada 89109
Phone 702.836.5900
Driving Directions

Times:
Registration: 7:30 - 8:00 AM
Morning Session: 8:00 - 12:00 PM
Lunch Break: 12:00 - 1:00 PM
Afternoon Session: 1:00 - 5:00 PM

Breakfast and Refreshments Served

Agenda:

Morning:

  • The Search Process
  • Best Practices
  • Keywords
    • Generating Keywords
    • Creating Keyword Lists
    • Match Type
  • Negative Keywords
  • AdWords Keyword Tool
  • Effective Search Ads
  • Landing Pages
  • Optimizing AdWords Accounts
    • Optimizing For Traffic
    • Optimizing For Conversions
    • Optimizing For Quality Score
    • Optimizing For the Content Network
  • Conversion Tracking
  • AdWords Tools
    • Traffic Estimator
    • Copy/Move Keywords/Ad Text
    • Advanced Search and Editing
    • Ad Diagnostic Tool
    • Disapproved Ads Tool
    • Change History
  • Reporting Options

Afternoon:

  • Advanced Ad Types
    • Local Business Ads
    • Image Ads
    • Video Ads
    • Mobile Ads
  • IP Targeting & Geo Keywords
    • Local Targeting Options
  • Advanced Ad Display
    • Ad Scheduling
    • Position Preference
    • Ad Serving
  • Budget Settings
    • Ad Delivery
    • Bidding Options
  • Calculate Your Maximum Bid
  • AdWords Editor
  • Google Analytics
  • Split Testing
  • Invalid Clicks
  • My Client Center
  • AdWords API
  • Resources

Hope to see you there.

Information on Google’s website
Registration Page

Related Information:
« links for 2007-04-20
Speaking at SMX on Pump Up Your Paid Search »

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Google AdWords
Seminars for Success

Learn about Google AdWords from experts hand selected by Google.

These seminars will educate advertisers on the creation and management of successful AdWords campaigns.

Upcoming Seminars:

Los Angeles Seminar Monday, November 3rd
Seattle Seminar Wednesday, November 5th

Learn More about the Seminars:
Seminar Information
Official Google Seminar Page
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