AdWords Seminars Coming to Boston

Posted: May 10, 2007

When:
Boston, MA- Tuesday June 26th, 2007

Where:
Omni Parker House
60 School Street
Boston, Massachusetts 02108
Phone 617.227.8600
Driving Directions

Times:
Registration: 7:30 - 8:00 AM
Morning Session: 8:00 - 12:00 PM
Lunch Break: 12:00 - 1:00 PM
Afternoon Session: 1:00 - 5:00 PM

Breakfast and Refreshments Served

Agenda:

Morning:

The Search Process
Best Practices
Keywords
- Generating Keywords
- Creating Keyword Lists
- Match Type
Negative Keywords
AdWords Keyword Tool
Effective Search Ads
Landing Pages
Optimizing AdWords Accounts
- Optimizing For Traffic
- Optimizing For Conversions
- Optimizing For Quality Score
- Optimizing For the Content Network
Conversion Tracking
AdWords Tools
- Traffic Estimator
- Copy/Move Keywords/Ad Text
- Advanced Search and Editing
- Ad Diagnostic Tool
- Disapproved Ads Tool
- Change History
Reporting Options

Afternoon:

Hope to see you there.

Related Information:

Written by Brad Geddes aka eWhisper · Filed Under Blog, Speaking Events

5 Responses to “AdWords Seminars Coming to Boston”

Ken Savage on May 10th, 2007 10:05 pm

Hey Brad, how about a nice lobstah dinnah after the seminah. I know a great place down there by the watah. Also a nice place on Tremant street.

if you couldn’t tell I’m from Boston.
Garrett on May 14th, 2007 7:49 am

I’m in!
Derek on May 14th, 2007 2:42 pm

I hope to make it to the seminar. I definitely need more experience with PPC and am very interested in the afternoon agenda.
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